McDermott + Bull has successfully placed Rupa Mascarenhas as Head of Product at FFB Bank. In this newly created role, Rupa will drive a holistic approach to product management across FFB’s value chain, defining a robust product design and management philosophy that drives creative end-to-end execution of product deliverables.

Rupa Mascarenhas brings over 20 years of product management and development experience within the financial services industry. She joins FFB from startup fintech company Finfare where she led the end-to-end development of a B2B SaaS payments solution. Previously, Rupa spent over eight years in product leadership roles within Wells Fargo’s auto lending division, driving product development strategy for both the direct and indirect lending divisions. Rupa graduated with both a master’s degree in computer applications and Bachelor of Business Communications from Osmania University (India).

FFB Bancorp is a bank holding company established in 2014 and the parent company of FFB Bank, founded in 2005 in Fresno, California. FFB Bank’s primary focus is on serving the needs of businesses, professionals, and successful individuals. As a leading SBA Lender in California’s Central Valley and one of the few direct acquiring banks in the United States, FFB offers clients a range of personal and business checking accounts, payment processes, and loan programs.

This executive search was completed by McDermott + Bull President Brandon Biegenzahn, Managing Director Courtney Dorrel, Executive Recruiter Rachel Camonayan, and Research Associate Aaron Bennett.