Building a Growth Engine: How an Interim CMO Repositioned a Legacy Manufacturer for Modern Market Demands

Building a Growth Engine: How an Interim CMO Repositioned a Legacy Manufacturer for Modern Market Demands

by | Oct 14, 2025 | Interim Leaders, Interim Leaders Case Study, Mark McConnell, Mark McConnell Interim Case Study

The Company A Industry: Industrial Manufacturing A Entity Type: Privately Held A Operating Region: Southern U.S. A Size: $200M Revenue The PROBLEM Facing aggressive growth targets and an evolving product portfolio, the company lacked the strategic marketing leadership...
The Uncertain Future of Canadian Postsecondary Education: Finances, Enrolment Shifts, Mission Drift, and the COVID Generation

The Uncertain Future of Canadian Postsecondary Education: Finances, Enrolment Shifts, Mission Drift, and the COVID Generation

by | Oct 6, 2025 | Article, Alex Verdecchia, Alex Verdecchia Article, Education, Non-Profit, + Public Entities, Education, Non-Profit, + Public Entities Article

For the first time in a decade, overall postsecondary enrolment in Canada is declining. Domestic numbers are falling, while institutions that leaned heavily on international tuition now face tighter budgets after Ottawa’s cap on study permits. These immediate...
McDermott + Bull Has Been Engaged to Lead the Search for the Provost and Vice President, Academic at Thompson Rivers University

McDermott + Bull Has Been Engaged to Lead the Search for the Provost and Vice President, Academic at Thompson Rivers University

by | Sep 29, 2025 | Alex Verdecchia, Alex Verdecchia Engagement Announcement, Education, Non-Profit, + Public Entities Engagement Announcement, Engagement Announcement

McDermott + Bull has been engaged to lead the search for Thompson Rivers University’s next Provost and Vice-President, Academic. This search will be led by McDermott + Bull Principal Alex Verdecchia and Consultant Corey Paquette. Thompson Rivers University...