IRVINE, California, July 12, 2018 – McDermott & Bull is pleased to announce the successful appointment of Mark Middlebrook as Senior Vice President, Chief Marketing Officer with Evangelical Christian Credit Union (ECCU), the leading banking resource for ministries across the United States as well as missionaries in over 100 countries.
This executive recruiting engagement was conducted by Brandon Biegenzahn, President of McDermott & Bull and Financial Institutions Practice Co-Chair; Bill Brewer, Principal Consultant; and Kathryn Pulford, Recruiting Associate at McDermott & Bull. According to Brewer, “Mark is ideal to help lead ECCU’s creative strategy and brand development efforts as the organization looks to deliver greater value to its member base.” Biegenzahn added, “We are pleased to partner closely with ECCU in filling critical roles. Mark is an excellent fit for the role and aligns strongly with the culture of ECCU.”
McDermott & Bull’s robust search process identified close to 300 candidates throughout the United States, presenting a diverse and elite slate of Chief Marketing Officer (CMO) candidates to ECCU’s executive management team. Each candidate embodied the technical skillset ECCU was seeking and brought diversity of thought to the interview process. The end result was absolutely ideal for ECCU – the right technical fit coupled with philosophical alignment. McDermott & Bull and ECCU partnered seamlessly on this engagement.
Middlebrook is well suited to lead ECCU’s marketing efforts. Most recently, he served as the Senior Vice President, Marketing Technology Manager for City National Bank. Middlebrook worked for City National Bank for close to twenty years in various progressive leadership roles which included Interactive Marketing, Customer Experience, Channel Management for eCommerce, and Product Management for eCommerce. Prior to working for City National Bank, Middlebrook worked for Union Bank of California and Home Savings of America. He is also an Adjunct Professor for the College of Business at Cal Baptist University.
Middlebrook earned his Bachelor’s degree in Marketing from California Polytechnic University, Pomona and his MBA with an emphasis in Information Technology from the University of La Verne.
ECCU is more than a credit union, and more than a financial institution, instead it seeks to live out its faith through its employees, modeling God’s love through their service. With a storied history dating back more than 50 years, ECCU has grown to become the leading banking resource serving more than 1,600 church and ministry members with accounts and financing and over 4,200 missionary members in 119 countries with low-cost international banking services. ECCU is committed to donating at least 10% of earnings back to ministries and communities fulfilling the great commission, feeding the poor, supporting the persecuted church worldwide, and more. With nearly $1 billion in total assets, ECCU delivers its services through an efficient capital structure with no branches enabling it to return its earnings to its members through higher returns on savings, lower interest rates on loans, and free services.
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